Gatorade - “Win From Within” (Agency: TBWA\Chiat\Day Los Angeles)
*The new Win From Within campaign from TBWA\Chiat\Day will leave you with chills
(Source: youtube.com, via spotland)
As a student of advertising I thought it might be a good idea to have a place to put all my thoughts and post all my inspiration .
This is that place. Let's see where it goes.
Ask me everything
January 19, 2012
August 17, 2011
March 19, 2011
Advertising Agency: TBWA, Düsseldorf, Germany
Executive Creative Director: Jörg Herzog
Creative Director: Stefan Rehne, Jörg Bruns
Art Director: Simon Hattrup
Copywriter: Matthias Hardt
….I don’t necessarily get this ad.
I get the fact that the Nissan Note is spacious, but they’re making it seem like I should be surprised that the picture above is spacious. Looking at the photo above, there is no doubt in my mind that the place is huge. I don’t know.
March 7, 2011
*I want whatever the guy who made this ad was smoking.
Client: Skittles
Agency:
March 3, 2011
February 25, 2011
* I feel like a lot of liquor companies are jumping on the bandwagon of showcasing their product through meaningful, deep and historical ads.
Every agency is going hard to persuade the buyer via the emotional response.
The problem with that is you get compared to other brands, and if you fall short, well, you get my point.
Enjoi.[√]
Agency:
TBWA\Chiat\Day
Chairman & CCO- Mark Figliulo
Creative Director- Jonathan Mackler
Associate Creative Directors- Anthony DeCarolis, Erik Fahrenkopf
Art Director- Anthony DeCarolis
Writer- Erik Fahrenkopf
Senior Producer of Media Arts- Jason Souter
Production Companies:
Biscuit Filmworks
Director: Noam Murro
Senior Executive Producer: Shawn Lacy
Executive Producer: Colleen O’Donnell
February 23, 2011
@TBWA
*There is word around the twitterverse that your office in Vancouver has shut down due to bankruptcy.
Is there any truth in this?
February 16, 2011
Nissan: Sports Illustrated, Model vs. Model, Aerodynamics
Credits & Description:
Advertising Agency: TBWA\Chiat\Day, USA
Chief Creative Officer: Rob Schwartz
Group Creative Director: Margaret Keene, Chris Adams
Creative Director: Tito Melega
Copywriters: Alex Grossman, Steve Bolton
Art Director: Dave Estrada
I had written up something prior to this regarding the “drag” line and how it could be offensive. But I have to realize that much of what comes out in advertising, especially towards women, could be deemed offensive. So opposed to ranting on about each one, I’ll choose to focus on the benefits of this ad.
- The spokesperson is very likable
- The part where he puts his hand in the air stream is awesome. Such a guy thing.
- They are playing their cards right as far as pushing the car towards a male (20’s) demographic.
- The line: “Well played sir” is awesome.
The rest of the campaign can be seen here.
January 13, 2011
#Sharks like peanut butter Snickers.
I had one the other night, but wasn’t all that impressed. It was delicious, but the taste of nougat was overwhelming the taste of peanut butter.
via AdFreak
Assuming TBWA is still handling Snickers, I would say that they hit the mark with this ad. Not sure if I’m within the target market but having sharks talk and eat people is amusing to me. Gonna try one of those Snickers Peanut Butter now.
*UPDATE* BBDO is handling the Snickers account.
